BORN OF THE SLOGAN

Hot Wheels got their first rate on 1970 so that this year became very special for the brand’s historyFollowing the rate they got, Mattel then created the new Hot Wheel slogan which known to be “Go with the Winner”As the cars had their own slogan, there were 43 new cars in total which launched that time including the iconic Sizzlers and HeavyweightsSome of Hot Wheels models are actually made by the creative hand of Wood, a famous car designerThe first Hot Wheels cars which was designed by him was called Tri-Baby.

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